WHAT WE DO
Transaction Communications Shareholder Activism Shareholder activism is on the rise. By identifying potential activist triggers and using effective communications to engage dissidents, Sharon Merrill has helped numerous companies avert proxy contests. When proxy battles do erupt, we frequently take the lead in crafting the specialized communications—including fight letters and website content—designed to inform, educate and persuade internal and external constituents.
Our proxy communications strategy is based on the philosophy that winning the battle means more than just garnering enough votes. It is about winning the confidence of your shareholders for the long term.
THOUGHT LEADERSHIP
Activists and Boards Share Common Ground
Board Shareholder Communications
RELATED CASE STUDIES
Starting life as a public company
Investor outreach and media coverage create visibility for a technology company following its IPO. ››
Surviving a bankruptcy
A company’s subsidiary filed for Chapter 11 protection to resolve mounting lawsuits that were threatening overall corporate profitability. ››
Resolving corporate asbestos liability
No longer able to bear the cost of asbestos-related legal claims, an industrial manufacturer pre-negotiated a Chapter 11 plan, including creation of a 524(g) trust, with key members of the plaintiffs bar. ››
Garnering media for a major acquisition
Client sought measurable, effective media coverage for a $400 million acquisition that greatly increased the company’s size and significantly expanded its position abroad.››
Shareholder Support for Acquisition
Client company decided to pursue a merger of equals that was met with resistance by a dissident group of activists. ››
Battling for Board Seats
Company is faced with a dissident shareholder group—led by 5% holder—that is attempting to grab board seats at the annual meeting. ››
