WHAT WE DO
Reputation & Issues Management Rebuilding Credibility Good companies bounce back quickly when bad things happen. But some get recognized for their recoveries, while others don’t. It is usually the quality of their communications that makes the difference. After any type of corporate crisis, the best results come from working with an experienced communications partner.
Sharon Merrill has that experience. We will help you strategize your communications and deliver the right messages using the most effective channels and media. We will monitor stakeholder response to your outreach, tracking changes in perceptions as your communications evolve.
THOUGHT LEADERSHIP
Activists and Boards Share Common Ground
Giving Life to your Presentation
Board Shareholder Communications
RELATED CASE STUDIES
Leveraging a performance turnaround to rebuild credibility
A small-cap company suffered a reversal of fortune on Wall Street. ››
Blunting the impact of missed earnings
A software company preemptively announces an earnings shortfall with a conference call followed by a cross-country road show. ››
Presentation training to enhance management credibility
The leaders of a technology company needed to significantly improve their presentation skills in advance of an investor day event intended to showcase the strong management team.››
Use survey research to refresh corporate messaging
A small maker of medical devices had failed to generate investor interest in its first year as a public company. ››
Battling for board seats
Company is faced with a dissident shareholder group—led by 5% holder—that is attempting to grab board seats at the annual meeting. ››
Executive training to improve communication skills
A newly promoted CFO had no prior experience communicating with investors or the business media. ››
