WHAT WE DO
Crisis Communications Strategy & Counsel When you are confronted by a crisis, it is critical to work with an experienced communications partner that has guided clients through similar scenarios before. Sharon Merrill is that partner. Our clients have entrusted us to effectively handle crises including plant fires, asbestos liability, Chapter 11 bankruptcies, executive deaths and SEC investigations.
We will work with senior management and your legal counsel to form a crisis team, craft your initial response and develop your crisis communications strategy. We will monitor stakeholder reaction, counsel you on key issues along the way and work with you to quickly end the threat to your corporate reputation.
THOUGHT LEADERSHIP
Activists and Boards Share Common Ground
It’s Time to Face Social Media for IR
Board Shareholder Communications
RELATED CASE STUDIES
Blunting the impact of missed earnings
A software company preemptively announces an earnings shortfall with a conference call followed by a cross-country road show. ››
Recovering from a disaster
A raging fire destroys a key corporate facility just prior to a $60 million acquisition to be funded by issuing stock. ››
Surviving a bankruptcy
A company’s subsidiary filed for Chapter 11 protection to resolve mounting lawsuits that were threatening overall corporate profitability. ››
Resolving corporate asbestos liability
No longer able to bear the cost of asbestos-related legal claims, an industrial manufacturer pre-negotiated a Chapter 11 plan, including creation of a 524(g) trust, with key members of the plaintiffs bar. ››
Battling for Board Seats
Company is faced with a dissident shareholder group—led by 5% holder—that is attempting to grab board seats at the annual meeting. ››
Shareholder Support for Acquisition
Client company decided to pursue a merger of equals that was met with resistance by a dissident group of activists. ››
