WHAT WE DO
Crisis Communications Spokesperson Training Along with the media, shareholders, analysts, employees, government officials and neighbors will need to hear from your company in a crisis. Working with an executive coach from Sharon Merrill, your executives will learn how to convey information that is clear, concise, responsive and accurate, anticipate difficult questions and answer them confidently. Our customized spokesperson training includes:
• Strategies to stay “on message”;
• Tips to avoid nervous habits people may interpret as deception signals;
• Rehearsal and role-playing; and
• Training for meetings and teleconferences with stakeholders
THOUGHT LEADERSHIP
Activists and Boards Share Common Ground
It’s Time to Face Social Media for IR
Board Shareholder Communications
RELATED CASE STUDIES
Blunting the impact of missed earnings
A software company preemptively announces an earnings shortfall with a conference call followed by a cross-country road show. ››
Recovering from a disaster
A raging fire destroys a key corporate facility just prior to a $60 million acquisition to be funded by issuing stock. ››
Surviving a bankruptcy
A company’s subsidiary filed for Chapter 11 protection to resolve mounting lawsuits that were threatening overall corporate profitability. ››
Resolving corporate asbestos liability
No longer able to bear the cost of asbestos-related legal claims, an industrial manufacturer pre-negotiated a Chapter 11 plan, including creation of a 524(g) trust, with key members of the plaintiffs bar. ››
Battling for Board Seats
Company is faced with a dissident shareholder group—led by 5% holder—that is attempting to grab board seats at the annual meeting. ››
Shareholder Support for Acquisition
Client company decided to pursue a merger of equals that was met with resistance by a dissident group of activists. ››
